Jonn Herschend

Jonn Herschend

Video

Everything is Better Now

"Everything is Better Now" is a 16 minute infomercial that falls apart. I wrote the script for it while in residency in Norway and it was shot last spring in and around San Francisco with a real cast and crew. The project, which consisted of a three day shoot on a sound stage and various locations around the Bay Area, including a sequence in a Muni bus, was a collaboration with an amazing cast and the fabulous Shane King, the Director of Photography from "Girls Rock!" documentary fame. The infomercial website is currently being developed in conjunction with Max La Rivière-Hedrick and I am working on a Bay Area premiere date for some time in the spring. More on this later.